Unrivaled and Sephora Team Up to Headline Panel at SPORT BEACH 2025

NEW YORK (June 13, 2025) – Unrivaled announced today that the league will be heading to the Cannes Lions International Festival of Creativity, headlining a panel at SPORT BEACH 2025 alongside Sephora -- the league’s official beauty partner. In a conversation moderated by TNT Sports reporter Taylor Rooks, Unrivaled President Alex Bazzell and Sephora VP of Marketing Partnerships Celessa Baker will dive into their partnership successes and the league’s strategy behind its inaugural season; unpack how the league is positioning itself for future growth; and share exclusive news regarding upcoming Unrivaled offseason programming.

The panel will take place on Tuesday, June 17 during the afternoon session (1 p.m. – 1:30 p.m. local) and will engage an audience of 300 top athletes, executives, media, and industry influencers, with content distributed across Unrivaled’s social channels and Stagwell platforms.

Information about SPORT BEACH can be found at sportbeach.com, and those looking to attend may request a pass at sportbeach.com/register.